Looking for a speaker for your professional organization or association?

Kevin is focused on delivering the marketing principles that work and inspiring you to become effective at attracting clients.

Actionable information you can put to work in your business right away.

Kevin Dervin has presented a number of small business marketing workshops, seminars, keynote addresses and tele-classes to groups and associations. Kevin talks on some of the most important principles of service business marketing and regularly receives high marks for his interactive and informative style.

The best groups for him are small, service-based businesses and professional service providers who are looking for practical marketing information and ideas. Talks can be given live and in person or via teleconference. Please contact Kevin directly if you'd like more information.

Some of Kevin's Most Popular Topics Include:

Seven Of The Biggest Marketing Mistakes You're Making And How To Avoid Them!

If your marketing is not as effective as you would like, then chances are you're making some key mistakes. When you understand these mistake and how to avoid and correct them, you'll be on your way to getting better, more consistent results.

If you're not getting all the results you want from marketing, I know you'll find this presentation valuable. You'll walk away with some amazing insights into what you need to change in order to become a better marketer.

Kevin shares examples and stories from his own experience and client work to demonstrate how these mistakes might be costing you and what to do about it.

Practical and Accessible Marketing Ideas For Small Business

You don't need to have a degree in marketing and a huge budget to get great marketing results for your small business. This talk will not only discuss some of the low costs (and in some cases no cost) ideas that you can put to work in your business, but also some of the key preparation work every small business marketer needs to do.

You'll learn that small business marketing isn't all about slick advertising and sexy marketing messages. It's about understanding the needs of your clients and prospects and communicating clearly about how you can help.

Mastering The A-B-C-D's of Marketing and Selling To Build Business Consistently!

Good marketers know how to draw prospects and clients to themselves consistently. To become a better marketer yourself, you need to understand some basic principles and apply them systematically to your marketing and selling. Fortunately, everyone has the ability to become an expert small business marketer when they commit to learning these principles.

Every business follows a certain marketing and sales flow. This presentation outlines a common marketing and sales flow using a very simple A-B-C-D model. Once you understand these principles and the flow for your own business, you'll be able to leverage that knowledge to make your marketing more consistent and systematic.

Winning Back Lost Clients

Clients are your biggest asset. You've worked to establish a level of trust and they already know what you're capable of. So when you lose a client it can hurt.

We've all heard it said that it takes seven to eight times as much to get a new client as it does to work with an existing client. But, did you also realize that you have a 25% to 50% higher chance of winning back a lost client as you do bringing in a new client?

This presentation explores some practical and useful marketing ideas to hold on to existing clients and win back lost clients.

Mastering The Five Key Laws of Marketing To Build Your Business

Just like other systems of knowledge within your business, marketing become easier when you have some fundamental laws or principles to guide you. When you understand these laws and how to apply them you can begin to master your own marketing.

This talk focuses on the Five Key Laws of service business marketing.

For more information or to see about booking Kevin for your organization's meeting or event, please contact us directly.